This Girl Can Gets Victorian Women Active | 26 March

Women across Victoria will be inspired to get more active, thanks to powerful new campaign This Girl Can – Victoria, hitting our screens from today.

Minister for Women Natalie Hutchins launched a local version of Sport England’s viral campaign, which inspired an incredible 3.9 million British women to ditch the couch and get active.

This Girl Can – Victoria aims to build upon this success and empower women across the state to get active and overcome feelings of judgement, fear and embarrassment which are stopping them from getting active.

Three in five Victorian women don’t get enough physical activity, and over half say they worry about being judged while they exercise.

Media Release